What are the benefits to integrated B2B digital strategies…Aubrey Owen

Benefits to integrated B2B digital markerning strategies. B2B Strategy Benefits when they are integrated: – Cohesive strategy across all online platforms – Minimization of search engine confusion – Ease of Optimization – Track ability of results Using an integrated digital strategy that is B2B focused helps promote one cohesive...

Pre-roll video should you use for business? – Aubrey Owen

Last week there was a tremendous jump in retail revenue from the new YouTube button option. For pre-roll videos according to Google Wayfair saw 3 times the revenue with YouTube campaigns. Another example was Sephora where they had an 80% increase in brand consideration and 54% increase in ad...

3 Key Steps to Digital Marketing for your Business – Aubrey Owen

3 Key Steps to Digital Marketing that most Business Owners forget: 1. Online Functionality 2. Monitoring Results 3. Optimizing Online Functionality – Many companies and CEOs spend thousands of dollars to have the perfect website designed. They look at how it appeals to the eye, making sure the graphics...

3 Key Steps to Digital Marketing for your Business – Aubrey Owen

3 Key Steps to Digital Marketing that most Business Owners forget: 1. Online Functionality 2. Monitoring Results 3. Optimizing Online Functionality – Many companies and CEOs spend thousands of dollars to have the perfect website designed. They look at how it appeals to the eye, making sure the graphics...