Why is it that you can pay the highest amount and still not come up on top for PPC ads on Google? – by Brey Owen The value of having a strong Quality Score has increased in recent times because the Cost per Click savings as a result of...
Articles with the Tag PPC
The powerful impact of the right PPC and SEM strategies by Aubrey Owen
The powerful impact of the right PPC and SEM strategies In recent times, search engines are becoming a primary portal site for users seeking info on services and various products. So attaining top positions on internet search engine listings can help you develop an online presence. Online marketing strategies...
No matter what kind of business you need an in-house marketing expert…Aubrey Owen
In order to have things run smoothly there needs to be a liaison between the person who sells you the service and the team that actually performs the service. This is known typically the campaign manager. Even a campaign manager handling many different accounts can sometimes let things slip...
Display what is the difference between Geo Targeting vs Geo Fencing? by Aubrey Owen
Geo Targeting vs Geo Fencing? Geo: Determining different geo visitors to your site and sending them different message based on their location, ipaddress, country, state, zip code, city, etc. Geo targeting display advertising is more effective with the use of demographic targeting for physical or ecommerce stores and any other...
What are Digital Marketing Consultants truly missing when it comes to helping businesses large or small?
What are Digital Marketing Consultants truly missing when it comes to helping businesses large or small? Top 4 check points when choosing your Digital Marketing Consultant: 1) Business sense 2) Knowledge on ALL Online aspects 3) Experience in implementing online strategies for businesses both local and national corporations 4)...